Sales

Your sales reps seem very busy. You know for a fact they’re working on a lot.

And they say they have too much on their plate.

Yet, the results you need aren’t there.

You thought you had good leads, good prospects, but they’re not progressing fast enough down the pipeline because reps can’t handle everything on their plate.

Since you’re on this page, you’ve probably identified that it’s an internal problem, and not just a need for more sales reps doing the wrong thing.

How can you help your reps be more productive?

You’ve heard that sales engagement—or is it sales enablement?—is the solution to spending too much time trying to diagnose, optimize and scale sales. But which is it that you need?

In this article, we’ll walk you through what sales engagement is, how it differs from sales enablement and how to decide which is right for your teams.

After reading this, you’ll: