DareDev: Part e-sports event, part blind coding party

DareDev: Part E-sports Event, Part Blind Coding Party | Mixmax

Mixmax is a communications platform that brings professional communication & email into the 21st century.

Last week, 12 contestants and a lively audience gathered at Mixmax headquarters to take part in DareDev: a fun coding competition and party. DareDev is part e-sports event, part hackathon, but with a new take. The challenge is to implement a set of given designs using HTML/CSS and absolutely no previews in the browser. Everyone had an amazing time, and we wanted to share this recap with folks who couldn’t make it.


The Setup

Contestants are seated in two rows facing each other and with monitors in facing away from them. Each display shows the original design on one-side, and the competitor’s work on the other. The audience can see progress in real-time, but contestants cannot see the results of their own work until the round is over. As contestant, you can see other contestants’ screens on the row opposite yours. (Pressure!)

The competition consists of three 20 minute rounds, each with a theme and after each round the audience gets to vote on their favorites by building Duplo towers (on arriving, each audience member gets three pieces of Duplo).

DareDev at Mixmax

The Themes

This time, we had 3 great thematic designs:

The first theme was ‘Nostalgia’, for which we were asked to reimplement Google’s original website.

The second challenge (themed ‘Hollywood’) was to copy the poster from the movie ‘The Net’.


The third and final challenge (themed ’Too soon’) was to reimplement healthcare.gov’s front-end in less than 20 mins!


The contestants did a fantastic job! For google.com we got to see some incredible dropshadows and reinventions of the iconic logo.

’The Net’ poster was apparently deemed too easy by one contestant who took some real poetic license with the task (each repo contained some easter egg assets).

healthcare.gov was by far the trickiest, so much so that one contestant felt it needed enhancements.

At the end, the audience elected the three front-runners and stacking the duplo towers against each other Kelly Walker was elected DareDev 2015! She was followed by Matej Jan in second place and Trish Ang in third place. Major shout out to all the contestants who put up a good fight! And to the audience for cheering everyone along with such gusto! Until very soon!



Join the team making DareDev happen! We’d love to hear from you. Reach us on Twitter too, @Mixmax.

Ready to transform your revenue team?

Request a demo

Recent Posts


You've probably heard the old age phrase, "Don't judge a book by its cover." The same goes for leads—even if the "cover" in question is on a computer screen.

Sure, most account executives can't tell at first glance whether a lead will be a good fit for their business (or even care about what they have to offer). But that doesn't mean you have to fumble around blindly, shooting emails at every poor prospect you come across.

In fact, there's a way to ensure you target the right people at the right time, every time. And we're going to show you how.

Lead engagement strategy mixmax
5 Expert Tips for Crafting a Lead Engagement Strategy You've probably heard the old age phrase, "Don't judge a book by its cover." The same goes for leads—even if the "cover" in question is on a computer …
Read more

Sophia Institute case study
Sophia Institute Cuts Costs With Mixmax’s Sales Engagement Solution “Mixmax has helped us do the work of many more people without the cost of many more people.” –Rob Kenney, VP of Sales at Sophia Institute
Read more