February 29, 2016

Automated follow-ups

Automated Follow-ups, Your Outreach on Autopilot | Mixmax

Mixmax is a communications platform that brings professional communication & email into the 21st century.

Today, we’re putting your outreach on autopilot, so you can focus on what matters: Talking to customers and prospects. With Mixmax’s new Mail Merge Campaigns, you’ll never have to set reminders to follow up. We’ll do it for you automatically. It’s never been easier to engage the right people at the right time.

Mixmax mail merge campaigns

With our unparalleled reply detection technology, none of your leads will slip through the cracks. Mail Merge Campaigns preserve the human touch, and you’ll see your response rates shoot through the roof on the analytics page, be it for sales outreach, customer satisfaction, or recruiting. (Open, click, and download analytics are also accessible from the Live Feed in your Mixmax Dashboard or native desktop app as well as within Gmail/Inbox search.)

Mixmax mail merge triggers

To set up a campaign, go to the Mail Merge section in the Dashboard, upload your recipients list and personalize your message with variables. From there you can add campaign stages and follow-up triggers based on how your prospect has already engaged with you (opened or replied). Note that Mail Merge Campaigns are part of the Small Business plan.

We can’t imagine what outreach was like before Mixmax Mail Merge Campaigns.

Pretty slick huh? If you like making people's lives easier --- reach out to us at hello@mixmax.com and follow us @Mixmax.

You deserve a spike in replies, meetings booked, and deals won.

Try Mixmax free

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Following up with a prospect is one of the most important steps in the sales journey.

Get this: 

  • 80% of prospects say “no” four times before they say “yes.”
  • 40% of salespeople give up after the first “no.”

Yep, you read that right.

Imagine what your team is missing out on by giving up after the first (or fourth) rejection.

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Following up again (and again, and again, and again) is the name of the game when it comes to sales.

But there are ways of going about it that will increase your revenue team’s chances of engaging with prospects.

Getting your follow up email subject lines just right is one of them, especially since it’s what will encourage your recipients to either open or toss your email.

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