Rita Melkonian is the content marketing manager @ Mixmax with 8+ years of experience in the world of SaaS and automation technology. In her free time, she obsesses over interior design and eats her way through different continents with her husband & daughter (whose fave word is "no").
Rita Melkonian is the content marketing manager @ Mixmax with 8+ years of experience in the world of SaaS and automation technology. In her free time, she obsesses over interior design and eats her way through different continents with her husband & daughter (whose fave word is "no").
All your team’s efforts boil down to successfully closing a sale.
If your AEs spend weeks or even months with a lead and it all ends in a dead end, it can be very discouraging.
Yes, rejection is a massive part of sales, but what if your team could get a leg up?
(Pause for intrigue)
What if there are certain sales closing lines and techniques that could help them seal the deal?
(Pause for more intrigue)
What if there are mistakes they’re making that are hurting their chances of closing the sale?
We interviewed our Senior Sales Director, Mackenzie Prinslow, here at Mixmax and she gave us some juicy insights about what works–and what to avoid–when trying to close a sale.
Following up with a prospect is one of the most important steps in the sales journey.
Get this:
80% of prospects say “no” four times before they say “yes.”
40% of salespeople give up after the first “no.”
Yep, you read that right.
Imagine what your team is missing out on by giving up after the first (or fourth) rejection.
Following up again (and again, and again, and again) is the name of the game when it comes to sales.
But there are ways of going about it that will increase your revenue team’s chances of engaging with prospects.
Getting your follow up email subject lines just right is one of them, especially since it’s what will encourage your recipients to either open or toss your email.