Danny Essner

Danny Essner

Danny thinks and writes about B2B SaaS, Sales-tech and AI, and how they impact and improve our daily lives.

Recent Posts from Danny Essner

An SDR's organized desk with charts on a computer, a strategy to reduce admin time and sell more.

RevOps / Operations How to Reduce Admin Time for SDRs & Sell More Reduce admin time for SDR with practical tips to cut busywork, automate tasks, and help your sales team focus on booking more meetings and closing …

Sales What is an MCP Server, and why it’s a game changer for Sales

A cold email sequence workflow for Gmail on a laptop, showing templates and timing for automated follow-ups.

Product Gmail Email Sequences: A How-To Guide + Templates Learn Gmail Email Sequences: How to Create a Cold Email Sequence (Templates + Timing) with actionable tips, templates, and timing strategies for …

Sales engagement platform dashboard on a laptop showing email sequence tracking and scheduling analytics for Gmail.

Product 7 Best Sales Engagement Platforms for Gmail Find the best sales engagement platform for Gmail: what to use for sequences, tracking, and scheduling to streamline your sales outreach and close …

A VP of Sales in a navy blazer sits at a modern desk, leaning in to analyze complex data visualizations and performance charts on a large computer monitor in a bright, contemporary office.

What Is Sales Engagement? (And Why Your Stack Might Be Wrong) You have a capable team. You have a CRM, an outreach tool, maybe a dialer add-on and a meeting recorder sitting on top of that. Reps are logging in, …

Abstract 3D visualization of a broken sales funnel showing why outbound sales are not working and how to improve outbound conversion rates for VP Sales.

The Real Reason Your Outbound Isn't Converting Your SDRs are sending hundreds of emails per week. Your sequences are running on schedule. But your pipeline looks anemic, your conversion rates are …

A modern office workspace showing a professional managing a multi-touch sales cadence to increase reply rates.

How to Build a Sales Cadence That Actually Gets Replies You've sent 847 emails this month. You've booked 3 meetings. Your sequences are running. Your activity metrics look fine. But when you open your …

Laptop, phone, and tablet displaying a multichannel sales outreach workflow.

Prospecting & Outreach Multichannel Sales Outreach: A Practical Guide Master multichannel sales outreach with actionable tips, proven strategies, and the best tools to connect with prospects and grow your sales pipeline.

The best way to track sales follow-ups using a sales cadence with reminders and templates on a laptop.

Sales Execution How to Track Sales Follow-Ups: A Step-by-Step Guide Find the best way to track sales follow-ups: cadence, reminders, and templates for active deals. Keep your pipeline organized and never miss a …

A simple sales deal management system in Gmail using labels to organize a pipeline and track deals.

Email Outreach Sales Deal Management in Gmail: A Simple System Master Sales Deal Management in Gmail: A Simple System for Next Steps, Follow-Ups, and Pipeline Hygiene to keep your sales process organized and …

A professional uses a next best action copilot on a laptop to plan their next move.

AI Sales What is a Next Best Action Copilot & Why You Need One A next best action copilot gives sales teams real-time, data-driven recommendations to help you prioritize leads, personalize outreach, and close …

Sales rep analyzing charts on dual monitors to reduce admin time.

Sales Execution How to Reduce Admin Time for Reps & Sell More Learn how to reduce admin time for reps with actionable tips and tools so your sales team can focus on selling and close more deals.